Every customer has a different budget and a different idea of what they believe is a fair price for a custom t-shirt. However, you need to make a respectable profit margin and be rewarded for your creative talents as well. Stumped when you need to respond to your customers pricing objections for heat printing? It’s easier to turn a “no” into a “yes” than you think if you are prepared with the right answers. Here are the best strategies for overcoming price objections when you are selling custom apparel.