Well it seems Punxsutawney Phil saw his shadow this morning, which according to tradition means that we are in for another 6 weeks of winter. But that’s no reason to crawl back under the covers. Spring on the way means getting ready for one of your busiest seasons of the year. It’s time to check your inventory, make sure you have enough lettering and number kits on hand to handle your league orders, stock up on basic colors of CAD-CUT® materials and make sure you have the right accessories on hand. I have a great story to share with you on how a local Michigan volleyball club increased their sales of blank and pre-printed garments with personalization. In fact, in one weekend they moved more than $10,000 of clothing and bags at a volleyball tournament just because they brought a heat press to the event and offered on-site personalization. They sold things off the shelves that no one had touched for months just because buyers were able to put their names on items at the event. I’m waiting for a photo of one of the items and as soon as I get it I will tell you the rest of the story…but just keep in mind, just because it’s winter and old Phil predicted another six weeks of it, there’s no reason for your sales to be sleeping.